/* ==========================================================================
   Elvatco — "Ledger"
   Layout concept: a financial statement. Line-item rows, ruled subtotals,
   right-aligned tabular figures. Blue-black ink on pale ledger paper.
   ========================================================================== */

:root {
  /* Color — light */
  --paper:      #F6F8FB;
  --surface:    #FFFFFF;
  --surface-2:  #EEF2F7;
  --ink:        #0F1B2D;
  --ink-2:      #4A5668;
  --rule:       #E2E7EE;
  --rule-strong:#C3CCD8;
  --accent:     #1F5BD8;
  --accent-ink: #FFFFFF;
  --gain:       #11804F;
  --loss:       #B4331B;

  /* Type */
  --font-display: "Mulish", -apple-system, BlinkMacSystemFont, "Segoe UI", Helvetica, Arial, sans-serif;
  --font-body:    "Mulish", -apple-system, BlinkMacSystemFont, "Segoe UI", Helvetica, Arial, sans-serif;
  --font-mono:    "DM Mono", ui-monospace, SFMono-Regular, Menlo, Consolas, monospace;

  --step--1: 0.875rem;
  --step-0:  1.0625rem;
  --step-1:  1.25rem;
  --step-2:  1.5rem;
  --step-3:  clamp(1.75rem, 1.4rem + 1.4vw, 2.25rem);
  --step-4:  clamp(2rem, 1.5rem + 2vw, 2.85rem);
  --step-5:  clamp(2.25rem, 1.65rem + 2.5vw, 3.5rem);

  /* Layout */
  --measure: 65ch;
  --wrap: 1180px;
  --gutter: clamp(1rem, 0.4rem + 2.4vw, 3rem);

  color-scheme: light;
  --navy:#0F1B2D; --cta:#F5891F; --cta-hover:#E67A0E; --cta-ink:#1B1206;
  --t-blue:#EAF1FD; --t-orange:#FFF1E3; --t-green:#E6F5EC; --t-violet:#F0EBFD;
  --radius:14px; --shadow:0 1px 2px rgba(15,27,45,.05),0 8px 28px rgba(15,27,45,.07);
}





/* --------------------------------------------------------------- reset -- */

*, *::before, *::after { box-sizing: border-box; }

html { -webkit-text-size-adjust: 100%; }

body {
  margin: 0;
  background: var(--paper);
  color: var(--ink);
  font-family: var(--font-body);
  font-size: var(--step-0);
  line-height: 1.7;
  font-weight: 400;
  -webkit-font-smoothing: antialiased;
  overflow-x: hidden;
}

img, svg { max-width: 100%; height: auto; display: block; }

h1, h2, h3, h4 {
  font-family: var(--font-display);
  font-weight: 800;
  line-height: 1.12;
  letter-spacing: -0.022em;
  text-wrap: balance;
  margin: 0;
}

p { margin: 0; }

a { color: var(--accent); text-decoration-thickness: 1px; text-underline-offset: 0.18em; }
a:hover { text-decoration-thickness: 2px; }

:focus-visible {
  outline: 2px solid var(--accent);
  outline-offset: 3px;
  border-radius: 1px;
}

ul, ol { margin: 0; padding: 0; list-style: none; }

/* ------------------------------------------------------------ utilities -- */

.wrap {
  width: 100%;
  max-width: var(--wrap);
  margin-inline: auto;
  padding-inline: var(--gutter);
}

.kicker {
  font-family: var(--font-body);
  font-weight: 700;
  font-size: var(--step--1);
  letter-spacing: 0.08em;
  text-transform: uppercase;
  color: var(--ink-2);
  margin: 0;
}

.lede {
  font-size: var(--step-1);
  line-height: 1.6;
  color: var(--ink-2);
  max-width: var(--measure);
}

.prose { max-width: var(--measure); display: grid; gap: 1.1em; }
.prose p { line-height: 1.75; }
.prose strong { font-weight: 600; color: var(--ink); }

.num {
  font-family: var(--font-mono);
  font-variant-numeric: tabular-nums;
  letter-spacing: -0.01em;
}

.gain { color: var(--gain); }
.loss { color: var(--loss); }

.section {
  padding-block: clamp(2.5rem, 1.4rem + 4.4vw, 6rem);
  border-top: 1px solid var(--rule);
}
.section--flush { border-top: 0; }
.section--fill { background: var(--surface); }

.section__head { display: grid; gap: 0.85rem; margin-bottom: clamp(2rem, 1rem + 2.6vw, 3.25rem); }
.section__head h2 { font-size: var(--step-3); }

/* -------------------------------------------------------------- buttons -- */

.btn {
  display: inline-flex;
  align-items: center;
  gap: 0.55em;
  padding: 0.82em 1.35em;
  font-family: var(--font-body);
  font-size: var(--step-0);
  font-weight: 600;
  line-height: 1;
  text-decoration: none;
  border: 1px solid transparent;
  border-radius: 2px;
  transition: background-color .16s ease, border-color .16s ease, transform .16s ease;
}
.btn--primary { background: var(--accent); color: var(--accent-ink); }
.btn--primary:hover { transform: translateY(-1px); }
.btn--ghost { border-color: var(--rule-strong); color: var(--ink); background: transparent; }
.btn--ghost:hover { border-color: var(--ink); }
.btn__arrow { font-family: var(--font-mono); }

@media (prefers-reduced-motion: reduce) {
  * { animation: none !important; transition: none !important; }
  .btn--primary:hover { transform: none; }
}

/* --------------------------------------------------------------- header -- */

.masthead {
  position: sticky;
  top: env(safe-area-inset-top, 0px);
  z-index: 50;
  background: color-mix(in srgb, var(--paper) 88%, transparent);
  backdrop-filter: blur(10px);
  border-bottom: 1px solid var(--rule);
}

.masthead__inner {
  display: flex;
  align-items: center;
  gap: 1.25rem;
  min-height: 60px;
}

.wordmark {
  font-family: var(--font-display);
  font-weight: 700;
  font-size: 1.05rem;
  letter-spacing: 0.08em;
  text-transform: uppercase;
  color: var(--ink);
  text-decoration: none;
  margin-right: auto;
}
.wordmark span { color: var(--accent); }

.nav { display: flex; align-items: center; gap: 1.5rem; }
.nav a:not(.btn) {
  font-size: var(--step--1);
  color: var(--ink-2);
  text-decoration: none;
  letter-spacing: 0.01em;
}
.nav a:not(.btn):hover,
.nav a:not(.btn)[aria-current="page"] { color: var(--ink); }

/* The nav CTA keeps the button's own colours at every state. */
.nav .btn--primary,
.nav .btn--primary:hover,
.nav .btn--primary:focus { color: var(--accent-ink); }

.nav-toggle {
  display: none;
  background: transparent;
  border: 1px solid var(--rule-strong);
  border-radius: 2px;
  color: var(--ink);
  font-family: var(--font-mono);
  font-size: var(--step--1);
  padding: 0.5em 0.8em;
  cursor: pointer;
}

@media (max-width: 820px) {
  .nav {
    display: none;
    position: absolute;
    left: 0; right: 0;
    top: 100%;
    flex-direction: column;
    align-items: flex-start;
    gap: 0;
    background: var(--surface);
    border-bottom: 1px solid var(--rule);
    padding: 0.5rem var(--gutter) 1rem;
  }
  .nav.is-open { display: flex; }
  .nav a { padding: 0.75rem 0; width: 100%; border-bottom: 1px solid var(--rule); font-size: var(--step-0); }
  .nav .btn { margin-top: 0.9rem; border-bottom: 0; }
  .nav-toggle { display: inline-flex; }
  .masthead__inner { position: relative; }
}

/* ----------------------------------------------------------------- hero -- */

.hero { padding-block: clamp(3rem, 1.5rem + 6vw, 6rem) clamp(2.5rem, 1rem + 4vw, 4.5rem); }

.hero__grid {
  display: grid;
  grid-template-columns: minmax(0, 1.1fr) minmax(0, 1fr);
  gap: clamp(2rem, 1rem + 4vw, 4rem);
  align-items: center;
}
@media (max-width: 900px) { .hero__grid { grid-template-columns: 1fr; } }

.hero h1 {
  font-size: var(--step-5);
  margin-block: 0.5rem 0;
  letter-spacing: -0.03em;
}
.hero__sub { margin-top: 1.5rem; }

.hero__actions {
  display: flex;
  flex-wrap: wrap;
  gap: 0.75rem;
  margin-top: 2rem;
}

.hero__note {
  margin-top: 1.25rem;
  font-size: var(--step--1);
  color: var(--ink-2);
}

/* ---------------------------------------------------------- ledger card -- */
/* The signature element: a line-item statement with ruled subtotals.        */

.ledger {
  background: var(--surface);
  border: 1px solid var(--rule);
  border-radius: 2px;
}

.ledger__head {
  display: flex;
  justify-content: space-between;
  align-items: baseline;
  gap: 1rem;
  padding: 1rem 1.25rem;
  border-bottom: 1px solid var(--rule);
}
.ledger__title {
  font-family: var(--font-body);
  font-weight: 700;
  font-size: var(--step--1);
  letter-spacing: 0.04em;
  color: var(--ink);
}
.ledger__meta { font-size: var(--step--1); color: var(--ink-2); }

.ledger__rows { padding: 0.35rem 1.25rem 1rem; }

.row {
  display: grid;
  grid-template-columns: minmax(0, 1fr) auto;
  align-items: baseline;
  gap: 0.75rem;
  padding: 0.62rem 0;
  border-bottom: 1px dotted var(--rule);
}
.row:last-child { border-bottom: 0; }
.row--total {
  border-top: 2px solid var(--ink);
  border-bottom: 0;
  margin-top: 0.4rem;
  padding-top: 0.8rem;
  font-weight: 600;
}
.row__label { font-size: var(--step--1); color: var(--ink-2); min-width: 0; }
.row--total .row__label { color: var(--ink); font-size: var(--step-0); }
.row__value { font-family: var(--font-mono); font-variant-numeric: tabular-nums; font-size: var(--step-0); text-align: right; white-space: nowrap; }
.row--total .row__value { font-size: var(--step-1); }
.row__delta { font-family: var(--font-mono); font-size: var(--step--1); margin-left: 0.5em; }

/* ----------------------------------------------------------- trust rail -- */

.trust {
  display: flex;
  flex-wrap: wrap;
  align-items: center;
  gap: 0.75rem 2rem;
  padding-block: 1.5rem;
  border-top: 1px solid var(--rule);
}
.trust__label {
  font-family: var(--font-mono);
  font-size: var(--step--1);
  letter-spacing: 0.13em;
  text-transform: uppercase;
  color: var(--ink-2);
}
.trust__list { display: flex; flex-wrap: wrap; gap: 0.6rem 1.75rem; }
.trust__list li { font-weight: 600; font-size: var(--step--1); letter-spacing: 0.02em; }

/* ----------------------------------------------------------------- grid -- */

.grid { display: grid; gap: clamp(1rem, 0.5rem + 1.6vw, 1.75rem); }
.grid--2 { grid-template-columns: repeat(2, minmax(0, 1fr)); }
.grid--3 { grid-template-columns: repeat(3, minmax(0, 1fr)); }
@media (max-width: 880px) { .grid--3 { grid-template-columns: 1fr; } }
@media (max-width: 680px) { .grid--2 { grid-template-columns: 1fr; } }

/* ---------------------------------------------------------- stat / item -- */

.stat { display: grid; gap: 0.3rem; align-content: start; }
.stat__value {
  font-family: var(--font-mono);
  font-variant-numeric: tabular-nums;
  font-size: var(--step-3);
  letter-spacing: -0.03em;
  line-height: 1;
}
.stat__label { font-size: var(--step--1); color: var(--ink-2); }

/* Line items: numbered only where the content is genuinely a sequence. */
.steps { counter-reset: step; display: grid; gap: 0; }
.step {
  display: grid;
  grid-template-columns: 3.25rem minmax(0, 1fr);
  gap: 1.25rem;
  padding-block: 1.6rem;
  border-top: 1px solid var(--rule);
  align-items: start;
}
.step:last-child { border-bottom: 1px solid var(--rule); }
.step__n {
  counter-increment: step;
  font-family: var(--font-body);
  font-weight: 700;
  font-size: var(--step--1);
  color: var(--ink-2);
  padding-top: 0.32em;
}
.step__n::before { content: counter(step, decimal-leading-zero); }
.step h3 { font-size: var(--step-1); margin-bottom: 0.45rem; }
.step p { color: var(--ink-2); max-width: var(--measure); }
@media (max-width: 560px) { .step { grid-template-columns: 2.25rem minmax(0, 1fr); gap: 0.9rem; } }

/* --------------------------------------------------------------- panels -- */

.panel {
  background: var(--surface);
  border: 1px solid var(--rule);
  border-radius: 2px;
  padding: clamp(1.25rem, 0.8rem + 1.4vw, 1.9rem);
  display: grid;
  gap: 0.7rem;
  align-content: start;
}
.panel h3 { font-size: var(--step-1); }
.panel p { color: var(--ink-2); font-size: var(--step-0); }

.panel--link { text-decoration: none; color: inherit; transition: border-color .16s ease; }
.panel--link:hover { border-color: var(--ink); }
.panel__more { font-family: var(--font-mono); font-size: var(--step--1); color: var(--accent); margin-top: 0.3rem; }

/* Comparison: two columns of line items, the left struck through. */
.compare__col { display: grid; gap: 0; align-content: start; }
.compare__title {
  font-family: var(--font-body);
  font-weight: 700;
  font-size: var(--step--1);
  text-transform: uppercase;
  letter-spacing: 0.08em;
  padding-bottom: 0.9rem;
  border-bottom: 2px solid var(--rule-strong);
  color: var(--ink-2);
}
.compare__col--ours .compare__title { color: var(--ink); border-bottom-color: var(--ink); }
.compare__item {
  padding-block: 0.85rem;
  border-bottom: 1px dotted var(--rule);
  font-size: var(--step-0);
  display: grid;
  grid-template-columns: 1.4rem minmax(0, 1fr);
  gap: 0.6rem;
  align-items: baseline;
}
.compare__mark { font-family: var(--font-mono); font-size: var(--step--1); }
.compare__col--theirs .compare__item { color: var(--ink-2); }
.compare__col--theirs .compare__mark { color: var(--loss); }
.compare__col--ours .compare__mark { color: var(--gain); }

/* ------------------------------------------------------------- services -- */

.svc { border-top: 1px solid var(--rule); }
.svc:last-of-type { border-bottom: 1px solid var(--rule); }
.svc__btn {
  width: 100%;
  display: grid;
  grid-template-columns: minmax(0, 1fr) auto;
  gap: 1rem;
  align-items: center;
  background: transparent;
  border: 0;
  padding: 1.35rem 0;
  text-align: left;
  cursor: pointer;
  color: var(--ink);
  font-family: var(--font-display);
  font-size: var(--step-1);
  font-weight: 600;
  letter-spacing: -0.015em;
}
.svc__sign { font-family: var(--font-mono); font-size: var(--step-1); color: var(--ink-2); }
.svc__panel { padding-bottom: 1.5rem; max-width: var(--measure); color: var(--ink-2); display: grid; gap: 0.8rem; }

/* ------------------------------------------------------------------ faq -- */

.faq { display: grid; }
.faq__item { border-top: 1px solid var(--rule); padding-block: 1.5rem; display: grid; gap: 0.6rem; }
.faq__item:last-child { border-bottom: 1px solid var(--rule); }
.faq__q { font-size: var(--step-1); }
.faq__a { color: var(--ink-2); max-width: var(--measure); }

/* ------------------------------------------------------------------ cta -- */

.cta { background: var(--surface); border: 1px solid var(--rule); border-radius: 2px; padding: clamp(1.75rem, 1rem + 3vw, 3.5rem); display: grid; gap: 1.1rem; justify-items: start; }
.cta h2 { font-size: var(--step-3); }
.cta p { color: var(--ink-2); max-width: var(--measure); }
.cta__scarcity {
  font-size: var(--step--1);
  color: var(--ink-2);
  border-left: 2px solid var(--accent);
  padding-left: 0.9rem;
}

/* --------------------------------------------------------------- footer -- */

.foot { border-top: 1px solid var(--rule); padding-block: 3rem 2rem; }
.foot__grid { display: grid; grid-template-columns: minmax(0, 1.5fr) repeat(2, minmax(0, 1fr)); gap: 2rem; }
@media (max-width: 760px) { .foot__grid { grid-template-columns: 1fr 1fr; } .foot__brand { grid-column: 1 / -1; } }
.foot h4 { font-weight: 700; font-size: var(--step--1); text-transform: uppercase; letter-spacing: 0.12em; color: var(--ink-2); font-weight: 400; margin-bottom: 0.9rem; }
.foot ul { display: grid; gap: 0.55rem; }
.foot a { color: var(--ink); text-decoration: none; font-size: var(--step--1); }
.foot a:hover { text-decoration: underline; }
.foot__legal { margin-top: 2.5rem; padding-top: 1.5rem; border-top: 1px solid var(--rule); font-size: var(--step--1); color: var(--ink-2); display: flex; flex-wrap: wrap; gap: 0.5rem 1.5rem; }

.sig {
  font-weight: 700;
  font-size: var(--step--1);
  letter-spacing: 0.08em;
  text-transform: uppercase;
  color: var(--ink-2);
}

/* ------------------------------------------------------------ skip link -- */

.skip {
  position: absolute;
  left: -9999px;
  top: 0;
  background: var(--accent);
  color: var(--accent-ink);
  padding: 0.7em 1em;
  z-index: 100;
}
.skip:focus { left: 0; }

/* --------------------------------------------------------------- tables -- */

.table-scroll { overflow-x: auto; border: 1px solid var(--rule); border-radius: 2px; background: var(--surface); }
table { border-collapse: collapse; width: 100%; min-width: 560px; font-size: var(--step--1); }
th, td { text-align: left; padding: 0.85rem 1rem; border-bottom: 1px solid var(--rule); vertical-align: top; }
th { text-transform: uppercase; letter-spacing: 0.06em; font-weight: 700; color: var(--ink-2); }
td.n, th.n { text-align: right; font-family: var(--font-mono); font-variant-numeric: tabular-nums; white-space: nowrap; }
tbody tr:last-child td { border-bottom: 0; }

/* ----------------------------------------------------------------- bio -- */
/* The operator is the product. Give the face real estate, not a thumbnail. */

.bio {
  display: grid;
  grid-template-columns: minmax(0, 270px) minmax(0, 1fr);
  gap: clamp(1.5rem, 1rem + 2.6vw, 3rem);
  align-items: start;
}
@media (max-width: 760px) {
  .bio { grid-template-columns: 1fr; }
  .bio__figure { max-width: 230px; }
}

.bio__figure { margin: 0; display: grid; gap: 0.75rem; }
.bio__figure img {
  display: block;
  width: 100%;
  height: auto;
  border: 1px solid var(--rule);
  border-radius: 2px;
  background: var(--surface);
}
.bio__cap {
  font-size: var(--step--1);
  color: var(--ink-2);
  line-height: 1.55;
}
.bio__cap strong { display: block; color: var(--ink); font-weight: 700; font-size: var(--step-0); }

/* Inline portrait beside a claim that depends on a person being real. */
.byline { display: flex; align-items: center; gap: 0.9rem; margin-top: 1.25rem; }
.byline img {
  width: 56px; height: 56px;
  border-radius: 50%;
  border: 1px solid var(--rule);
  object-fit: cover;
  flex: none;
}
.byline__text { font-size: var(--step--1); color: var(--ink-2); line-height: 1.45; min-width: 0; }
.byline__text strong { color: var(--ink); display: block; font-weight: 600; }

/* ---------------------------------------------------------------- case -- */

.case { padding-block: clamp(2rem, 1rem + 2.6vw, 3.25rem); border-top: 1px solid var(--rule); }
.case:first-of-type { border-top: 0; padding-top: 0; }
.case__client {
  font-family: var(--font-body);
  font-weight: 700;
  font-size: var(--step--1);
  letter-spacing: 0.08em;
  text-transform: uppercase;
  color: var(--ink-2);
  margin-bottom: 0.6rem;
}
.case h3 { font-size: var(--step-2); margin-bottom: 1rem; }
.case__grid {
  display: grid;
  grid-template-columns: minmax(0, 1fr) minmax(0, 1fr);
  gap: clamp(1.5rem, 1rem + 2.4vw, 3rem);
  align-items: start;
}
@media (max-width: 860px) { .case__grid { grid-template-columns: 1fr; } }


/* -------------------------------------------------------------- ticker -- */
/* A slow band of client names and live figures. Pauses on hover, stops
   entirely for anyone who has asked for reduced motion.                    */

.ticker {
  overflow: hidden;
  border-top: 1px solid var(--rule);
  border-bottom: 1px solid var(--rule);
  background: var(--surface);
  padding-block: 0.9rem;
  -webkit-mask-image: linear-gradient(90deg, transparent, #000 8%, #000 92%, transparent);
          mask-image: linear-gradient(90deg, transparent, #000 8%, #000 92%, transparent);
}
.ticker__track { display: flex; width: max-content; animation: ticker 58s linear infinite; }
.ticker:hover .ticker__track { animation-play-state: paused; }
.ticker__group { display: flex; align-items: center; flex: none; }
.ticker__item {
  display: inline-flex;
  align-items: baseline;
  gap: 0.45em;
  padding-inline: 1.6rem;
  font-size: var(--step--1);
  color: var(--ink-2);
  white-space: nowrap;
}
.ticker__item b { font-weight: 700; color: var(--ink); font-size: var(--step--1); }
@media (max-width: 620px) {
  .ticker { padding-block: 0.7rem; }
  .ticker__item { padding-inline: 1rem; font-size: 0.8125rem; }
  .ticker__item b { font-size: 0.8125rem; }
  .ticker__track { animation-duration: 40s; }
}
.ticker__item .gain { font-weight: 700; }
.ticker__dot { width: 4px; height: 4px; border-radius: 50%; background: var(--rule-strong); flex: none; }
@keyframes ticker { from { transform: translate3d(0,0,0); } to { transform: translate3d(-50%,0,0); } }
@media (prefers-reduced-motion: reduce) {
  .ticker__track { animation: none; }
  .ticker { -webkit-mask-image: none; mask-image: none; }
}

/* ---------------------------------------------------------- stat band -- */
/* Deliberately NOT an inverted slab: that inverted with the theme and broke.
   Theme-safe because every colour comes from a token.                       */

.band { border-top: 1px solid var(--rule); border-bottom: 1px solid var(--rule); }
.band .band__grid {
  display: grid;
  grid-template-columns: repeat(4, minmax(0, 1fr));
  gap: clamp(1.75rem, 1rem + 2.4vw, 3.5rem);
}
@media (max-width: 760px) { .band .band__grid { grid-template-columns: repeat(2, minmax(0, 1fr)); } }
.band__item { display: grid; gap: 0.5rem; align-content: start; }
.band__num {
  font-family: var(--font-body);
  font-weight: 800;
  font-size: clamp(2.25rem, 1.4rem + 3vw, 3.5rem);
  line-height: 1;
  letter-spacing: -0.035em;
  color: var(--ink);
  font-variant-numeric: tabular-nums;
}
.band__num .unit { color: var(--accent); }
.band__label { font-size: var(--step--1); color: var(--ink-2); line-height: 1.5; max-width: 26ch; }

/* ---------------------------------------------------------------- chip -- */

.chips { display: flex; flex-wrap: wrap; gap: 0.45rem; margin-top: 0.9rem; }
.chip {
  font-size: var(--step--1);
  font-weight: 600;
  letter-spacing: 0;
  color: var(--ink-2);
  border: 1px solid var(--rule);
  border-radius: 999px;
  padding: 0.3em 0.8em;
  background: var(--paper);
}

/* --------------------------------------------------------------- tiers -- */

.tiers { display: grid; grid-template-columns: repeat(3, minmax(0, 1fr)); gap: clamp(1rem, 0.5rem + 1.4vw, 1.5rem); }
@media (max-width: 900px) { .tiers { grid-template-columns: 1fr; } }
.tier {
  position: relative;
  background: var(--surface);
  border: 1px solid var(--rule);
  border-radius: 4px;
  padding: clamp(1.25rem, 0.9rem + 1.2vw, 1.75rem);
  display: grid;
  gap: 0.9rem;
  align-content: start;
  cursor: pointer;
  transition: border-color .18s ease, background-color .18s ease,
              box-shadow .18s ease, transform .18s ease;
}
.tier--featured { border-color: var(--ink); border-width: 2px; }

/* The whole card is one click target. The CTA stays a real link, so keyboard
   and screen readers get a proper destination; ::after just widens the hit area. */
.tier__cta {
  margin-top: .35rem;
  font-weight: 700;
  font-size: var(--step--1);
  color: var(--accent);
  text-decoration: none;
  display: inline-flex;
  align-items: center;
  gap: .4rem;
}
.tier__cta::after {
  content: "";
  position: absolute;
  inset: 0;
  border-radius: inherit;
}
.tier__cta .tier__arrow { transition: transform .18s ease; }

.tier:hover,
.tier:focus-within {
  border-color: var(--accent);
  background: var(--surface-2);
  box-shadow: 0 10px 30px rgba(10, 20, 30, .10);
  transform: translateY(-2px);
}


.tier:hover .tier__arrow { transform: translateX(3px); }
.tier__cta:focus-visible { outline: 2px solid var(--accent); outline-offset: 3px; }

@media (hover: none) { .tier:hover { transform: none; } }
@media (prefers-reduced-motion: reduce) {
  .tier, .tier__cta .tier__arrow { transition: none; }
  .tier:hover, .tier:focus-within { transform: none; }
}
.tier__flag {
  font-weight: 700; font-size: var(--step--1); text-transform: uppercase;
  letter-spacing: 0.08em; color: var(--accent);
}
.tier h3 { font-size: var(--step-2); }
.tier__price { font-size: var(--step-0); font-weight: 600; color: var(--ink-2); padding-bottom: 0.9rem; border-bottom: 1px solid var(--rule); }
.tier__for { font-size: var(--step--1); color: var(--ink-2); }
.tier ul { display: grid; gap: 0.55rem; }
.tier li { display: grid; grid-template-columns: 1.1rem 1fr; gap: 0.55rem; align-items: baseline; font-size: var(--step--1); line-height: 1.5; }
.tier li::before { content: "\2713"; color: var(--gain); font-family: var(--font-mono); }

/* --------------------------------------------------- faq as <details> -- */
/* Native disclosure: no JS, keyboard accessible, and every answer stays in
   the HTML for crawlers while collapsing the page height.                  */

.faq__item { border-top: 1px solid var(--rule); }
.faq__item:last-child { border-bottom: 1px solid var(--rule); }
.faq__item > summary {
  list-style: none;
  cursor: pointer;
  display: grid;
  grid-template-columns: minmax(0, 1fr) 1.5rem;
  gap: 1rem;
  align-items: center;
  padding-block: 1.15rem;
  font-family: var(--font-display);
  font-size: var(--step-1);
  font-weight: 700;
  letter-spacing: -0.015em;
  color: var(--ink);
}
.faq__item > summary::-webkit-details-marker { display: none; }
.faq__item > summary::after {
  content: "+";
  justify-self: end;
  font-weight: 400;
  font-size: var(--step-2);
  line-height: 1;
  color: var(--ink-2);
  transition: transform .18s ease;
}
.faq__item[open] > summary::after { content: "\002212"; }
.faq__item > summary:hover { color: var(--accent); }
.faq__a { color: var(--ink-2); max-width: var(--measure); padding-bottom: 1.3rem; margin: 0; }
@media (prefers-reduced-motion: reduce) { .faq__item > summary::after { transition: none; } }

/* ----------------------------------------------------------- pullquote -- */

.pull {
  margin: clamp(1.75rem, 1rem + 2vw, 2.75rem) 0;
  padding-left: clamp(1rem, 0.5rem + 1.4vw, 1.75rem);
  border-left: 3px solid var(--accent);
  max-width: 44ch;
}
.pull p {
  font-family: var(--font-display);
  font-weight: 700;
  font-size: var(--step-2);
  line-height: 1.28;
  letter-spacing: -0.022em;
  color: var(--ink);
}
.pull cite { display: block; margin-top: 0.7rem; font-style: normal; font-size: var(--step--1); color: var(--ink-2); }

/* ------------------------------------------------------------- diagram -- */

.diagram { margin: 0; }
/* A wide diagram scaled to 358px makes 13px text about 6px. Scroll it instead. */
.diagram__scroll { overflow-x: auto; -webkit-overflow-scrolling: touch; }
.diagram svg { display: block; width: 100%; height: auto; min-width: 580px; }
@media (max-width: 680px) {
  .diagram__scroll { margin-inline: calc(var(--gutter) * -1); padding-inline: var(--gutter); }
}
.diagram figcaption { margin-top: 0.75rem; font-size: var(--step--1); color: var(--ink-2); }

/* ----------------------------------------------------------- calculator -- */
/* Live break-even model. Renders its default case with no JS at all.        */

.calc {
  border: 1px solid var(--rule);
  border-radius: 4px;
  background: var(--surface);
  overflow: hidden;
}
.calc__head {
  display: flex; flex-wrap: wrap; gap: 0.5rem 1rem;
  align-items: baseline; justify-content: space-between;
  padding: 1rem 1.25rem; border-bottom: 1px solid var(--rule);
}
.calc__title { font-weight: 700; font-size: var(--step--1); letter-spacing: 0.04em; }
.calc__hint { font-size: var(--step--1); color: var(--ink-2); }
.calc__body { display: grid; grid-template-columns: minmax(0, 260px) minmax(0, 1fr); }
@media (max-width: 760px) { .calc__body { grid-template-columns: 1fr; } }

.calc__inputs { padding: 1.25rem; border-right: 1px solid var(--rule); display: grid; gap: 0.85rem; align-content: start; }
@media (max-width: 760px) { .calc__inputs { border-right: 0; border-bottom: 1px solid var(--rule); } }
.calc__field { display: grid; grid-template-columns: 1fr auto; gap: 0.5rem; align-items: center; }
.calc__field label { font-size: var(--step--1); color: var(--ink-2); }
.calc__field input {
  width: 6.5rem; font: inherit; font-family: var(--font-mono); font-size: var(--step--1);
  text-align: right; padding: 0.45em 0.6em;
  border: 1px solid var(--rule-strong); border-radius: 3px;
  background: var(--paper); color: var(--ink);
}
.calc__field input:focus-visible { outline: 2px solid var(--accent); outline-offset: 1px; }

.calc__out { padding: 1.25rem; display: grid; gap: 1.1rem; align-content: start; }

.calc__bar { display: flex; height: 44px; border-radius: 3px; overflow: hidden; }
.calc__seg { transition: width .25s ease; min-width: 0; }
.calc__seg--ref  { background: var(--loss); opacity: 0.30; }
.calc__seg--fba  { background: var(--loss); opacity: 0.45; }
.calc__seg--cogs { background: var(--loss); opacity: 0.62; }
.calc__seg--keep { background: var(--gain); opacity: 0.92; }
@media (prefers-reduced-motion: reduce) { .calc__seg { transition: none; } }

.calc__legend { display: flex; flex-wrap: wrap; gap: 0.4rem 1.4rem; font-size: var(--step--1); color: var(--ink-2); }
.calc__legend b { color: var(--ink); font-family: var(--font-mono); }

.calc__results { display: grid; grid-template-columns: repeat(3, minmax(0, 1fr)); gap: 1rem; padding-top: 1rem; border-top: 2px solid var(--ink); }
@media (max-width: 560px) { .calc__results { grid-template-columns: 1fr; gap: 0.75rem; } }
.calc__res { display: grid; gap: 0.2rem; }
.calc__res dt { font-size: var(--step--1); color: var(--ink-2); }
.calc__res dd { margin: 0; font-family: var(--font-mono); font-size: var(--step-2); font-weight: 500; letter-spacing: -0.02em; line-height: 1; }
.calc__res--be dd { color: var(--ink); }
.calc__res--max dd { color: var(--accent); }
.calc__warn { font-size: var(--step--1); color: var(--loss); font-weight: 600; }
.calc__warn:empty { display: none; }

/* ------------------------------------------------ clickable flow boxes -- */

.flow { display: grid; grid-template-columns: repeat(3, minmax(0, 1fr)); gap: 0.75rem; }
@media (max-width: 760px) { .flow { grid-template-columns: 1fr; } }
.flow__btn {
  text-align: left; font: inherit; cursor: pointer;
  background: var(--surface); color: var(--ink);
  border: 1px solid var(--rule); border-radius: 4px;
  padding: 1rem 1.1rem; display: grid; gap: 0.3rem;
  transition: border-color .16s ease, transform .16s ease;
}
.flow__btn:hover { border-color: var(--ink); transform: translateY(-2px); }
.flow__btn[aria-expanded="true"] { border-color: var(--accent); border-width: 2px; padding: calc(1rem - 1px) calc(1.1rem - 1px); }
.flow__btn b { font-size: var(--step-0); }
.flow__btn span { font-size: var(--step--1); color: var(--ink-2); }
.flow__detail {
  margin-top: 0.9rem; padding: 1.1rem 1.25rem;
  border: 1px solid var(--rule); border-left: 3px solid var(--accent); border-radius: 3px;
  background: var(--surface); color: var(--ink-2); font-size: var(--step-0); line-height: 1.65;
}
@media (prefers-reduced-motion: reduce) { .flow__btn:hover { transform: none; } }

/* --------------------------------------------------- scenario switcher -- */

.scen { border: 1px solid var(--rule); border-radius: 4px; background: var(--surface); overflow: hidden; }
.scen__tabs { display: flex; border-bottom: 1px solid var(--rule); }
.scen__tab {
  flex: 1; font: inherit; font-weight: 600; font-size: var(--step--1);
  padding: 0.85em 1em; cursor: pointer; text-align: center;
  background: transparent; border: 0; border-bottom: 2px solid transparent;
  color: var(--ink-2);
}
.scen__tab[aria-selected="true"] { color: var(--ink); border-bottom-color: var(--accent); background: var(--paper); }
.scen__tab:hover { color: var(--ink); }
.scen__rows { padding: 1.25rem; display: grid; gap: 0.85rem; }
.scen__row { display: grid; grid-template-columns: minmax(0,11rem) minmax(0,1fr) 5.5rem; gap: 0.75rem; align-items: center; font-size: var(--step--1); }
@media (max-width: 620px) { .scen__row { grid-template-columns: minmax(0,8rem) minmax(0,1fr) 4.5rem; } }
.scen__track { height: 20px; background: var(--surface-2); border-radius: 2px; overflow: hidden; }
.scen__fill { height: 100%; width: 0; transition: width .4s cubic-bezier(.22,.61,.36,1), background-color .3s ease; }
.scen__val { text-align: right; font-weight: 700; font-family: var(--font-mono); }
.scen__note { padding: 0 1.25rem 1.25rem; font-size: var(--step--1); color: var(--ink-2); }
@media (prefers-reduced-motion: reduce) { .scen__fill { transition: none; } }

/* --------------------------------------------------------------- creative -- */
/* Full-width video moment. Dark ground, nothing competing with it.           */

.creative { background: var(--ink); border-top: 0; }


.creative .kicker { color: rgba(243,246,241,.55); }
.creative h2 { color: #F3F6F1; text-align: center; }
.creative .section__head { text-align: center; justify-items: center; }
.creative__player {
  margin: clamp(1.75rem, 1rem + 2vw, 2.75rem) auto 0;
  max-width: 62rem;
  border-radius: 6px;
  overflow: hidden;
  box-shadow: 0 0 0 1px rgba(255,255,255,.10), 0 20px 60px rgba(0,0,0,.5);
}
.creative__player video, .creative__player img { display: block; width: 100%; height: auto; }
.creative figcaption { margin-top: 1rem; text-align: center; font-size: var(--step--1); color: rgba(243,246,241,.6); }

/* --------------------------------------------------------------- showcase -- */
/* The client creative IS the deliverable, so it gets room and no framing.     */
/* The band carries its own warm light ground in BOTH themes, so bright A+     */
/* artwork never fights a near-black page.                                     */

.showcase { background: #F4F2EC; padding-block: clamp(3rem, 2rem + 4vw, 5.5rem); }
.showcase .kicker { color: #7A7568; }
.showcase h2, .showcase h3 { color: #11202E; }
.showcase p  { color: #4C5560; }
.showcase figcaption {
  margin-top: .75rem; font-size: var(--step--1); color: #7A7568;
  letter-spacing: .01em;
}

.showcase__lede { max-width: 46ch; margin-top: .5rem; }

/* full-bleed band: image runs edge to edge of the viewport */
.bleed { width: 100%; margin-block: clamp(1.5rem, 1rem + 2vw, 2.75rem); }
.bleed img { display: block; width: 100%; height: auto; }

/* inside the wrap, but still unframed */
.shot { margin-block: clamp(1.5rem, 1rem + 2vw, 2.5rem); }
.shot img { display: block; width: 100%; height: auto; border-radius: 4px; }

.pair {
  display: grid; grid-template-columns: 1fr 1fr;
  gap: clamp(.75rem, .4rem + 1.4vw, 1.5rem);
  margin-block: clamp(1.5rem, 1rem + 2vw, 2.5rem);
}
.pair img { display: block; width: 100%; height: auto; border-radius: 4px; }
@media (max-width: 680px) { .pair { grid-template-columns: 1fr; } }

/* a quiet divider between client blocks */
.showcase__rule { border: 0; border-top: 1px solid #DFDACE; margin-block: clamp(2.5rem,1.5rem + 3vw,4rem); }

.shot--half { max-width: 560px; }

/* ======================================================================== */
/* V2 — light, card-based layout (Oct 2026 rebuild)                         */
/* ======================================================================== */

body { background: var(--paper); }

/* buttons: one loud CTA colour, used for the audit only */
.btn--primary, .nav .btn--primary, .nav .btn--primary:hover, .nav .btn--primary:focus {
  background: var(--cta); color: var(--cta-ink); border-color: var(--cta);
  box-shadow: 0 6px 18px rgba(245,137,31,.28);
}
.btn--primary:hover { background: var(--cta-hover); border-color: var(--cta-hover); }
.btn--ghost { background: var(--surface); border-color: var(--rule-strong); color: var(--ink); }
.btn--ghost:hover { border-color: var(--ink); }
.btn { border-radius: 10px; font-weight: 700; }
.btn--lg { padding: 1em 1.6em; font-size: var(--step-1); }
.btn--block { width: 100%; justify-content: center; }

/* icons */
.i { width: 1.25em; height: 1.25em; flex: none; stroke: currentColor; fill: none;
     stroke-width: 2; stroke-linecap: round; stroke-linejoin: round; }
.ico { display: inline-grid; place-items: center; width: 3rem; height: 3rem; border-radius: 12px;
       background: var(--t-blue); color: var(--accent); }
.ico .i { width: 1.45rem; height: 1.45rem; }
.ico--orange { background: var(--t-orange); color: #C2620B; }
.ico--green  { background: var(--t-green);  color: var(--gain); }
.ico--violet { background: var(--t-violet); color: #6B3FD4; }

/* top bar */
.topbar { background: var(--navy); color: #C9D3E0; font-size: .8125rem; }
.topbar__inner { display: flex; justify-content: space-between; align-items: center; gap: 1rem; min-height: 38px; }
.topbar a { color: #fff; text-decoration: none; display: inline-flex; align-items: center; gap: .4rem; }
.topbar a:hover { text-decoration: underline; }
.topbar__right { display: flex; gap: 1.25rem; }
@media (max-width: 640px) { .topbar__left { display: none; } .topbar__inner { justify-content: center; } }

/* header */
.masthead { background: rgba(255,255,255,.92); backdrop-filter: saturate(1.4) blur(10px);
            -webkit-backdrop-filter: saturate(1.4) blur(10px); border-bottom: 1px solid var(--rule); }
.wordmark { font-size: 1.3rem; letter-spacing: .06em; }

/* section heads */
.sec { padding-block: clamp(3.5rem, 2.5rem + 4vw, 6rem); }
.sec--tint { background: var(--surface); border-block: 1px solid var(--rule); }
.sec--navy { background: var(--navy); color: #E7ECF3; }
.sec-head { text-align: center; max-width: 44rem; margin: 0 auto clamp(2rem, 1.5rem + 2vw, 3rem); }
.sec-head h2 { font-size: var(--step-4); line-height: 1.12; letter-spacing: -.015em; }
.sec-head p { color: var(--ink-2); margin-top: .85rem; font-size: var(--step-1); }
.pill { display: inline-flex; align-items: center; gap: .45rem; padding: .38rem .8rem; border-radius: 999px;
        background: var(--t-blue); color: var(--accent); font-size: .78rem; font-weight: 800;
        letter-spacing: .08em; text-transform: uppercase; margin-bottom: 1rem; }
.pill--orange { background: var(--t-orange); color: #B4580A; }
.hl { color: var(--accent); }
.hl-o { color: #E2730A; }

/* hero */
.hero2 { padding-block: clamp(2.5rem, 1.5rem + 4vw, 5rem) clamp(3rem, 2rem + 3vw, 4.5rem);
  background:
    radial-gradient(50rem 26rem at 88% -10%, var(--t-blue) 0, transparent 62%),
    radial-gradient(36rem 22rem at -5% 105%, var(--t-orange) 0, transparent 60%),
    var(--paper); }
.hero2__grid { display: grid; grid-template-columns: minmax(0,1.15fr) minmax(0,.85fr); gap: clamp(2rem,1rem + 4vw,4.5rem); align-items: center; }
@media (max-width: 900px) { .hero2__grid { grid-template-columns: 1fr; } }
.hero2 h1 { font-size: var(--step-5); line-height: 1.06; letter-spacing: -.02em; font-weight: 800; }
.hero2__sub { font-size: var(--step-1); color: var(--ink-2); margin-top: 1.15rem; max-width: 36rem; line-height: 1.55; }
.checks { display: grid; gap: .65rem; margin-top: 1.5rem; padding: 0; list-style: none; }
.checks li { display: grid; grid-template-columns: 1.6rem 1fr; gap: .55rem; align-items: start; font-weight: 600; }
.checks li::before { content: none; }
.checks .tick { width: 1.6rem; height: 1.6rem; border-radius: 50%; background: var(--t-green); color: var(--gain);
                display: grid; place-items: center; }
.checks .tick .i { width: .95rem; height: .95rem; stroke-width: 3; }
.hero2__actions { display: flex; flex-wrap: wrap; gap: .75rem; margin-top: 1.9rem; }
.hero2__note { margin-top: 1rem; font-size: var(--step--1); color: var(--ink-2); display: flex; gap: 1.1rem; flex-wrap: wrap; }
.hero2__note span { display: inline-flex; align-items: center; gap: .35rem; }
.hero2__note .i { color: var(--gain); width: 1rem; height: 1rem; }

.portrait { position: relative; max-width: 26rem; margin-inline: auto; width: 100%; }
.portrait__frame { border-radius: 22px; overflow: hidden; background: var(--surface-2); box-shadow: 0 24px 60px rgba(15,27,45,.16); }
.portrait__frame img { display: block; width: 100%; height: auto; aspect-ratio: 1/1; object-fit: cover; }
.portrait__name { position: absolute; left: 1rem; bottom: 1rem; background: rgba(255,255,255,.95); border-radius: 12px;
                  padding: .65rem .9rem; box-shadow: var(--shadow); }
.portrait__name strong { display: block; font-size: 1rem; }
.portrait__name span { font-size: .8rem; color: var(--ink-2); }
.chip { position: absolute; background: var(--surface); border-radius: 14px; box-shadow: var(--shadow);
        padding: .7rem .9rem; display: flex; gap: .65rem; align-items: center; border: 1px solid var(--rule); }
.chip .ico { width: 2.4rem; height: 2.4rem; border-radius: 10px; }
.chip b { display: block; font-size: 1.15rem; line-height: 1.1; }
.chip small { color: var(--ink-2); font-size: .74rem; }
.chip--a { top: 8%; left: -12%; }
.chip--b { top: 46%; right: -10%; }
@media (max-width: 1100px) { .chip--a { left: -4%; } .chip--b { right: -4%; } }
@media (max-width: 900px) {
  .portrait { max-width: 22rem; }
  .chip--a { left: -.5rem; top: -1rem; } .chip--b { right: -.5rem; top: auto; bottom: 4.6rem; }
}
@media (prefers-reduced-motion: no-preference) {
  .chip { animation: float 6s ease-in-out infinite; }
  .chip--b { animation-delay: -3s; }
  @keyframes float { 0%,100% { transform: translateY(0) } 50% { transform: translateY(-8px) } }
}

/* trust strip */
.trust { background: var(--surface); border-block: 1px solid var(--rule); padding-block: 1.6rem; }
.trust__label { text-align: center; font-size: .75rem; letter-spacing: .14em; text-transform: uppercase; color: var(--ink-2); font-weight: 700; }
.trust__row { display: flex; flex-wrap: wrap; justify-content: center; gap: .6rem 2.4rem; margin-top: .9rem; }
.trust__brand { font-weight: 800; font-size: 1.12rem; color: #5B6678; letter-spacing: -.01em; }
.trust__chans { display: flex; flex-wrap: wrap; justify-content: center; gap: .5rem; margin-top: 1rem; }
.tag { display: inline-flex; align-items: center; padding: .3rem .7rem; border-radius: 999px; font-size: .78rem; font-weight: 700;
       background: var(--surface-2); color: var(--ink-2); border: 1px solid var(--rule); }

/* stats */
.stats { display: grid; grid-template-columns: repeat(4, minmax(0,1fr)); gap: 1rem; }
@media (max-width: 860px) { .stats { grid-template-columns: repeat(2, minmax(0,1fr)); } }
.stat { background: var(--surface); border: 1px solid var(--rule); border-radius: var(--radius); padding: 1.4rem 1.2rem;
        text-align: center; box-shadow: var(--shadow); }
.stat .ico { margin: 0 auto .8rem; }
.stat__n { font-size: clamp(1.9rem, 1.4rem + 1.8vw, 2.6rem); font-weight: 800; letter-spacing: -.02em; line-height: 1; font-variant-numeric: tabular-nums; }
.stat__l { margin-top: .55rem; font-size: var(--step--1); color: var(--ink-2); line-height: 1.4; }
.stat__c { display: block; font-weight: 700; color: var(--ink); }

/* cards */
.cards { display: grid; gap: 1.25rem; }
.cards--2 { grid-template-columns: repeat(2, minmax(0,1fr)); }
.cards--4 { grid-template-columns: repeat(4, minmax(0,1fr)); }
@media (max-width: 960px) { .cards--4 { grid-template-columns: repeat(2, minmax(0,1fr)); } }
@media (max-width: 680px) { .cards--2, .cards--4 { grid-template-columns: 1fr; } }
.card { position: relative; background: var(--surface); border: 1px solid var(--rule); border-radius: var(--radius);
        padding: clamp(1.3rem, 1rem + 1vw, 1.8rem); box-shadow: var(--shadow); display: grid; gap: .8rem; align-content: start;
        transition: transform .18s ease, box-shadow .18s ease, border-color .18s ease; }
.card--link { cursor: pointer; }
.card--link:hover, .card--link:focus-within { transform: translateY(-3px); border-color: var(--accent);
        box-shadow: 0 16px 40px rgba(15,27,45,.12); }
.card__bar { position: absolute; inset: 0 0 auto 0; height: 4px; border-radius: var(--radius) var(--radius) 0 0; background: var(--accent); }
.card__bar--orange { background: var(--cta); } .card__bar--green { background: var(--gain); } .card__bar--violet { background: #7C4DFF; }
.card h3 { font-size: var(--step-1); line-height: 1.25; }
.card p { color: var(--ink-2); font-size: var(--step--1); line-height: 1.6; }
.card .tags { display: flex; flex-wrap: wrap; gap: .4rem; }
.card__more { font-weight: 800; color: var(--accent); text-decoration: none; font-size: var(--step--1); display: inline-flex; gap: .35rem; align-items: center; }
.card__more::after { content: ""; position: absolute; inset: 0; border-radius: inherit; }
.card__more .arr { transition: transform .18s ease; }
.card--link:hover .arr { transform: translateX(3px); }
@media (prefers-reduced-motion: reduce) { .card, .card__more .arr { transition: none; } .card--link:hover { transform: none; } }

/* steps */
.steps2 { display: grid; grid-template-columns: repeat(4, minmax(0,1fr)); gap: 1.25rem; counter-reset: s; position: relative; }
@media (max-width: 860px) { .steps2 { grid-template-columns: repeat(2, minmax(0,1fr)); } }
@media (max-width: 520px) { .steps2 { grid-template-columns: 1fr; } }
.step2 { text-align: center; padding: 0 .5rem; }
.step2 .ico { width: 4rem; height: 4rem; border-radius: 50%; margin-bottom: 1rem; box-shadow: 0 10px 24px rgba(31,91,216,.18); }
.step2 .ico .i { width: 1.6rem; height: 1.6rem; }
.step2__n { display: block; font-size: .75rem; font-weight: 800; letter-spacing: .12em; color: var(--ink-2); margin-bottom: .3rem; }
.step2 h3 { font-size: var(--step-1); }
.step2 p { color: var(--ink-2); font-size: var(--step--1); margin-top: .4rem; line-height: 1.55; }

/* case cards */
.case2 { gap: 1rem; }
.case2__top { display: flex; justify-content: space-between; align-items: center; gap: .5rem; flex-wrap: wrap; }
.case2__client { font-weight: 800; font-size: 1.05rem; }
.case2__head { font-size: clamp(1.5rem, 1.2rem + 1vw, 1.9rem); font-weight: 800; letter-spacing: -.015em; line-height: 1.12; }
.case2__head .gain { color: var(--gain); }
.minis { display: grid; grid-template-columns: repeat(3, minmax(0,1fr)); gap: .5rem; }
.mini { background: var(--surface-2); border-radius: 10px; padding: .7rem .6rem; text-align: center; }
.mini b { display: block; font-size: 1.05rem; font-variant-numeric: tabular-nums; }
.mini small { display: block; font-size: .72rem; color: var(--ink-2); margin-top: .15rem; line-height: 1.3; }

/* quote */
.quote2 { max-width: 46rem; margin: clamp(2rem,1.5rem + 2vw,3rem) auto 0; background: var(--surface); border: 1px solid var(--rule);
          border-radius: var(--radius); box-shadow: var(--shadow); padding: clamp(1.5rem,1rem + 2vw,2.2rem); text-align: center; }
.quote2 blockquote { font-size: var(--step-2); line-height: 1.4; font-weight: 700; letter-spacing: -.01em; margin: 0; }
.quote2 figcaption { margin-top: 1rem; color: var(--ink-2); font-size: var(--step--1); display: inline-flex; gap: .6rem; align-items: center; }
.avatar { width: 2.4rem; height: 2.4rem; border-radius: 50%; display: grid; place-items: center; background: var(--t-green); color: var(--gain); font-weight: 800; }

/* compare */
.compare { width: 100%; border-collapse: separate; border-spacing: 0; background: var(--surface); border: 1px solid var(--rule);
           border-radius: var(--radius); overflow: hidden; box-shadow: var(--shadow); font-size: var(--step--1); }
.compare th, .compare td { padding: 1rem 1.1rem; text-align: left; vertical-align: top; border-bottom: 1px solid var(--rule); }
.compare tr:last-child td { border-bottom: 0; }
.compare thead th { background: var(--surface-2); font-size: .78rem; letter-spacing: .08em; text-transform: uppercase; color: var(--ink-2); }
.compare thead th.us { background: var(--navy); color: #fff; }
.compare td.us { background: #F5F9FF; font-weight: 700; }
.compare td .cell { display: flex; gap: .5rem; align-items: flex-start; }
.compare .yes { color: var(--gain); } .compare .no { color: var(--loss); }
.compare .yes .i, .compare .no .i { width: 1.05rem; height: 1.05rem; margin-top: .15rem; stroke-width: 2.6; }
.compare__row { font-weight: 700; width: 26%; }
@media (max-width: 680px) {
  .compare thead { display: none; }
  .compare, .compare tbody, .compare tr, .compare td { display: block; width: 100%; }
  .compare tr { border-bottom: 1px solid var(--rule); padding: .4rem 0; }
  .compare td { border: 0; padding: .45rem 1rem; }
  .compare td.us::before { content: "Elvatco"; display: block; font-size: .7rem; color: var(--accent); text-transform: uppercase; letter-spacing: .08em; }
  .compare td.them::before { content: "Typical agency"; display: block; font-size: .7rem; color: var(--ink-2); text-transform: uppercase; letter-spacing: .08em; }
}

/* founder */
.founder { display: grid; grid-template-columns: minmax(0,.8fr) minmax(0,1.2fr); gap: clamp(2rem,1rem + 4vw,4rem); align-items: center; }
@media (max-width: 860px) { .founder { grid-template-columns: 1fr; } }
.founder__card { background: var(--surface); border: 1px solid var(--rule); border-radius: 20px; overflow: hidden; box-shadow: var(--shadow); max-width: 24rem; margin-inline: auto; width: 100%; }
.founder__card img { display: block; width: 100%; height: auto; aspect-ratio: 1/1; object-fit: cover; }
.founder__meta { padding: 1.1rem 1.25rem 1.3rem; }
.founder__meta strong { font-size: 1.15rem; display: block; }
.founder__meta span { color: var(--ink-2); font-size: var(--step--1); }
.founder__list { list-style: none; padding: 0; margin-top: .9rem; display: grid; gap: .5rem; font-size: var(--step--1); font-weight: 600; }
.founder__list li { display: flex; gap: .5rem; align-items: center; }
.founder__list .i { color: var(--accent); width: 1.05rem; height: 1.05rem; }
.founder__body h2 { font-size: var(--step-4); line-height: 1.12; letter-spacing: -.015em; }
.founder__body p { color: var(--ink-2); margin-top: 1rem; line-height: 1.65; }
.owns { display: grid; grid-template-columns: repeat(2, minmax(0,1fr)); gap: .6rem; margin-top: 1.4rem; }
@media (max-width: 520px) { .owns { grid-template-columns: 1fr; } }
.owns div { display: flex; gap: .55rem; align-items: center; background: var(--surface); border: 1px solid var(--rule); border-radius: 10px; padding: .7rem .8rem; font-size: var(--step--1); font-weight: 700; }
.owns .i { color: var(--gain); }

/* faq */
.faq2 { max-width: 50rem; margin-inline: auto; display: grid; gap: .75rem; }
.faq2 details { background: var(--surface); border: 1px solid var(--rule); border-radius: 12px; box-shadow: var(--shadow); }
.faq2 summary { list-style: none; cursor: pointer; padding: 1.1rem 1.25rem; font-weight: 800; display: flex; justify-content: space-between; gap: 1rem; align-items: center; }
.faq2 summary::-webkit-details-marker { display: none; }
.faq2 summary::after { content: "+"; font-size: 1.4rem; line-height: 1; color: var(--accent); transition: transform .18s ease; }
.faq2 details[open] summary::after { transform: rotate(45deg); }
.faq2 details[open] { border-color: var(--accent); }
.faq2 .a { padding: 0 1.25rem 1.2rem; color: var(--ink-2); line-height: 1.65; }
.faq2 .a a { color: var(--accent); font-weight: 700; }

/* final cta band */
.ctaband { background:
    radial-gradient(40rem 20rem at 85% 0%, rgba(31,91,216,.45) 0, transparent 60%),
    radial-gradient(30rem 18rem at 10% 100%, rgba(245,137,31,.25) 0, transparent 60%), var(--navy);
  color: #E7ECF3; text-align: center; padding-block: clamp(3.5rem, 2.5rem + 4vw, 5.5rem); }
.ctaband h2 { color: #fff; font-size: var(--step-4); line-height: 1.12; max-width: 40rem; margin-inline: auto; letter-spacing: -.015em; }
.ctaband p { color: #B9C4D3; margin: 1rem auto 0; max-width: 36rem; font-size: var(--step-1); }
.ctaband .hero2__actions { justify-content: center; }
.ctaband .btn--ghost { background: transparent; color: #fff; border-color: rgba(255,255,255,.35); }
.ctaband .btn--ghost:hover { border-color: #fff; }
.ctaband__note { margin-top: 1.1rem; font-size: var(--step--1); color: #93A1B4; }

/* footer */
.foot { background: #0B1424; color: #B9C4D3; border-top: 0; }
.foot .wordmark { color: #fff; }
.foot h4 { color: #fff; }
.foot a { color: #D5DDE8; }
.foot a:hover { color: #fff; }
.foot__legal { border-top-color: rgba(255,255,255,.1); color: #8391A5; }
.foot__disclaimer { font-size: .74rem; color: #6E7C90; margin-top: .9rem; line-height: 1.5; }

/* audit page */
.auditpage { padding-block: clamp(2.5rem,1.5rem + 3vw,4rem) clamp(3.5rem,2.5rem + 3vw,5rem);
  background: radial-gradient(50rem 24rem at 50% -10%, var(--t-blue) 0, transparent 65%), var(--paper); }
.auditpage__head { text-align: center; max-width: 46rem; margin: 0 auto 2.5rem; }
.auditpage__head h1 { font-size: var(--step-5); line-height: 1.08; letter-spacing: -.02em; }
.auditpage__head p { color: var(--ink-2); font-size: var(--step-1); margin-top: 1rem; }
.auditgrid { display: grid; grid-template-columns: minmax(0,.85fr) minmax(0,1.15fr); gap: clamp(1.25rem,1rem + 2vw,2.25rem); align-items: start; max-width: 64rem; margin-inline: auto; }
@media (max-width: 900px) { .auditgrid { grid-template-columns: 1fr; } .auditgrid .why { order: 2; } }
.why { background: var(--surface); border: 1px solid var(--rule); border-radius: 18px; padding: clamp(1.4rem,1rem + 1.5vw,2rem); box-shadow: var(--shadow); }
.why h2 { font-size: var(--step-2); }
.why__list { list-style: none; padding: 0; display: grid; gap: 1.15rem; margin-top: 1.3rem; }
.why__list li { display: grid; grid-template-columns: 2.6rem 1fr; gap: .9rem; }
.why__list .ico { width: 2.6rem; height: 2.6rem; border-radius: 10px; }
.why__list strong { display: block; }
.why__list span { color: var(--ink-2); font-size: var(--step--1); line-height: 1.5; }
.privacy { margin-top: 1.4rem; background: var(--surface-2); border-radius: 12px; padding: 1rem 1.1rem; font-size: var(--step--1); color: var(--ink-2); }
.privacy strong { color: var(--ink); display: flex; gap: .45rem; align-items: center; margin-bottom: .3rem; }
.privacy .i { color: var(--gain); width: 1rem; height: 1rem; }
.mini-founder { display: flex; gap: .8rem; align-items: center; margin-top: 1.4rem; padding-top: 1.3rem; border-top: 1px solid var(--rule); }
.mini-founder img { width: 3.2rem; height: 3.2rem; border-radius: 50%; object-fit: cover; }
.mini-founder strong { display: block; } .mini-founder span { font-size: var(--step--1); color: var(--ink-2); }

.formcard { background: var(--surface); border-radius: 18px; overflow: hidden; box-shadow: 0 24px 60px rgba(15,27,45,.14); border: 1px solid var(--rule); }
.formcard__head { background: var(--navy); color: #fff; padding: 1.5rem clamp(1.3rem,1rem + 1.5vw,2rem); }
.formcard__head .kick { font-size: .74rem; font-weight: 800; letter-spacing: .12em; text-transform: uppercase; color: #7FB0FF; }
.formcard__head h2 { color: #fff; font-size: var(--step-2); margin-top: .35rem; }
.formcard__head p { color: #B9C4D3; font-size: var(--step--1); margin-top: .35rem; }
.formcard form { padding: clamp(1.3rem,1rem + 1.5vw,2rem); display: grid; gap: 1rem; }
.frow { display: grid; grid-template-columns: 1fr 1fr; gap: 1rem; }
@media (max-width: 560px) { .frow { grid-template-columns: 1fr; } }
.field { display: grid; gap: .4rem; }
.field label, .field .lbl { font-size: .82rem; font-weight: 800; color: var(--ink); }
.field .req { color: #D1460F; }
.field input, .field select, .field textarea {
  font: inherit; font-size: 1rem; padding: .8em .9em; border: 1px solid var(--rule-strong); border-radius: 10px;
  background: #FBFCFE; color: var(--ink); width: 100%; transition: border-color .15s ease, box-shadow .15s ease; }
.field textarea { min-height: 6.5rem; resize: vertical; }
.field input:focus, .field select:focus, .field textarea:focus { outline: none; border-color: var(--accent); box-shadow: 0 0 0 4px rgba(31,91,216,.14); background: #fff; }
.formcard__fine { text-align: center; font-size: .78rem; color: var(--ink-2); display: flex; justify-content: center; gap: 1rem; flex-wrap: wrap; }
.formcard__fine span { display: inline-flex; gap: .3rem; align-items: center; }
.formcard__fine .i { width: .9rem; height: .9rem; }
.form-done { padding: clamp(1.5rem,1rem + 2vw,2.5rem); text-align: center; display: grid; gap: .6rem; justify-items: center; }
.form-done .ico { width: 3.5rem; height: 3.5rem; border-radius: 50%; }
.form-done h3 { font-size: var(--step-2); }
.form-done p { color: var(--ink-2); }
.compare, .compare * { box-sizing: border-box; }
@media (max-width: 680px) { .compare td.compare__row { width: 100%; padding-top: .9rem; font-size: 1rem; } }
.showcase { background: var(--surface); border-block: 1px solid var(--rule); }
.compare { min-width: 0; border-collapse: separate; }

.card .case2__head { font-size: clamp(1.35rem, 1.1rem + 1vw, 1.75rem); font-weight: 800; color: var(--ink); line-height: 1.15; letter-spacing: -.015em; }
.ctaband .ctaband__note { font-size: var(--step--1); color: #93A1B4; }
.showcase .section__head { text-align: center; margin-inline: auto; }
.showcase .showcase__lede { margin-inline: auto; }
.showcase .bleed { max-width: var(--wrap); margin-inline: auto; padding-inline: var(--gutter); }
.showcase .bleed img { border-radius: 14px; }
@media (max-width: 900px) { .chip--b { top: 38%; bottom: auto; } }

/* playbook signup */
.signup { display: grid; grid-template-columns: minmax(0,1fr) minmax(0,1fr); gap: clamp(1.5rem, 1rem + 3vw, 3.5rem); align-items: center;
          background: var(--surface); border: 1px solid var(--rule); border-radius: 18px; box-shadow: var(--shadow);
          padding: clamp(1.5rem, 1rem + 2.5vw, 3rem); max-width: 64rem; margin-inline: auto; }
@media (max-width: 820px) { .signup { grid-template-columns: 1fr; } }
.signup h2 { font-size: var(--step-4); line-height: 1.12; letter-spacing: -.015em; }
.signup__copy p { color: var(--ink-2); margin-top: .9rem; line-height: 1.6; }
.signup__form { display: grid; gap: 1rem; }
.signup__fine { font-size: .8rem; color: var(--ink-2); margin: 0; text-align: center; }
.signup__done { display: grid; gap: .5rem; justify-items: center; text-align: center; padding: 1rem 0; }
.signup__done .ico { width: 3rem; height: 3rem; border-radius: 50%; }
.signup__done h3 { font-size: var(--step-1); }
.signup__done p { color: var(--ink-2); font-size: var(--step--1); }
.foot__grid { grid-template-columns: minmax(0,1.4fr) repeat(2, minmax(0,1fr)) minmax(0,1.3fr); }
@media (max-width: 960px) { .foot__grid { grid-template-columns: 1fr 1fr; } .foot__brand, .foot__signup { grid-column: 1 / -1; } }
.foot__form { display: flex; flex-wrap: wrap; gap: .5rem; }
.foot__form input { flex: 1 1 10rem; min-width: 0; font: inherit; padding: .7em .8em; border-radius: 10px; border: 1px solid rgba(255,255,255,.18);
                    background: rgba(255,255,255,.06); color: #fff; }
.foot__form input::placeholder { color: #8391A5; }
.foot__form .btn { padding: .7em 1.1em; font-size: var(--step--1); }
.foot__form .signup__fine { flex-basis: 100%; text-align: left; color: #93A1B4; }
.foot__form .signup__fine:empty { display: none; }
.sr-only { position: absolute; width: 1px; height: 1px; padding: 0; margin: -1px; overflow: hidden; clip: rect(0,0,0,0); white-space: nowrap; border: 0; }
.foot .signup__done { justify-items: start; text-align: left; } .foot .signup__done h3 { color: #fff; } .foot .signup__done p { color: #B9C4D3; }

/* post-confirmation banner (?subscribed=1) */
.confirmbar { background: var(--t-green); border-bottom: 1px solid #BFE5CF; }
.confirmbar__inner { display: flex; align-items: center; gap: .9rem; padding-block: .9rem; flex-wrap: wrap; }
.confirmbar .ico { width: 2.4rem; height: 2.4rem; border-radius: 50%; background: #fff; flex: none; }
.confirmbar__text { flex: 1 1 18rem; color: var(--ink); font-size: var(--step--1); line-height: 1.5; }
.confirmbar__text strong { display: block; font-size: 1rem; }
.confirmbar__actions { display: flex; gap: .5rem; flex-wrap: wrap; }
.confirmbar .btn { padding: .6em 1em; font-size: var(--step--1); }
.confirmbar__x { background: none; border: 0; font-size: 1.4rem; line-height: 1; color: var(--ink-2); cursor: pointer; padding: .25rem .5rem; }